Tuesday 1 July 2014

Factors That Characterize a Good Website


When it comes to establishing the qualities of a good website we all have different opinions. It’s true that there are differences that exist; there are also some basic standards agreeable upon by most people. There are different factors that characterize a good website. Shared in this article are established basic factors that are commonly agreed upon. They include:

1. Purpose / Goals

It’s very important to consider the purpose of the website. What sort of information do you want to deliver to your readers, do you intend to offer a service or to sell a product, promote or deliver message to your audience. A successful website requires clarity of your intentions. This will help your web designer to be able to understand your need and work backwards easily to establish such factors like the message to communicate, management of the site, easy management of the content by the site owner, functionality that will improve the user experience and much more.

2. Navigation System

Your website should be easy to navigate generally. The contents in your website should be easy to locate by your website visitors for them to find what they are looking for. Therefore because of this, fewer links to the relevant content is better and less frustrating to your users. Nowadays many websites use a common standard of user accepted navigation. There is usually the main menu that directs to the main pages for the key contents then there are some other equally important links that are smaller such as Terms and conditions, FAQ, Knowledge base and so on.

3. User Experience

Every single website visitor of your website is searching for some information and the duration your visitor will take to stick around your website will be determined by how the information is organized. These visitors can convert to customers therefore it is very important that the information on your website must be organized and presentable.

4. General Appearance

Generally, a good website should be appealing and attractive. Nowadays, many other factors that influence a good website seem to overtake that overall design. I still believe that a good web designer retain that balance. It is important to consider the targeted demographics while determining which colors or design to implement. This is a factor that a chosen design will most likely be based on.

5. Content Relevancy

In satisfying your audience who in turn become your customers, it is very important that you keep your content relevant; since the chances are that they will become frequent visitors of your website or blog.



6. Fast Loading

Loading time is adversely affected by how heavy a web page is and in Kenya most people using slow internet connection are guaranteed to get discouraged and change to other websites. Heavy contents such as video and images on a single page cause a slow loading.

7. Reliable Web Hosting

A good web hosting company will provide for both safe storage place for your website and a reliable place for your website to be viewed easily by your audience with no interruptions. Recently, trends show that people go for unlimited hosting plans. Most companies in Kenya are facing downtime, bouncing emails just because of and limited number of emails to the limits set for their accounts and limited bandwidth

What Makes Press Release Writing Different?



There are all forms of ways to get your company name out there, while a number of those ways involve writing of some sort. Websites, Blogs, press releases, bylines, all written materials, but each has its own use and, with that purpose come an exceptional tone. Blogs and websites can take on the voice of the corporation or individual and bylines tend to fall into the professional tone category, unless being written for a given publication with a tone of its own. But press release writing is exclusive in a way that writing is directed toward news desks and media professionals, instead of the engaged users.

The Audience Difference

In Most occasions when organizations write a blog, the postings will take on a bit of the personal writer's flavor. Because blogs speak as a voice of the firm to prospective consumers, the postings can be very casual and friendly - conversational, if you will.

That said, it probably is not your prospects reading your press releases; it is the media. Media; think reporters, editors, television writers as well as producers, among others receive hundreds of pitches a day from people wanting them to cover their companies. These media professionals are extremely busy now making your news stand out is the only way to be seen.

Press release writing should be done in a way that is professional, still makes an impact. It requires giving the news promptly, succinctly, and in just a second or two to grab the media's concentration. Excessive fluff or burying the lead is a sure way to get ignored and, while writing with the news upfront might seem easy, once you try to really apply it, it gets quite complex.

See, when you are writing your company's own news, you tend to be invested every detail seems vital and it is difficult to see the fluff; though, a quality press release writing service will be able to cut through to make the objective as well as news clear, winning you the coverage you need.

The Formatting Difference

Did you know that there are 3 magic phrases that need to be at the top of your release? Either "For Immediate Release" or "HOLD for Release" makes the difference between a leak and a winning story.

There are lots of other regulations and inclusions for successful press release writing; things like datelines, subheads, headlines, location inclusions, boilerplates, and end tags. Each of these constituents is relatively easy to include, but should be present and correctly formatted for the release to look professional and to be complete. Forgetting to put in the end marks on a release could send your story to the trash as the reader would think part of the story is omitted. Without a boilerplate, you miss a chance to summarize your business and lure follow-on interviews or company profiles in coverage.

An outstanding press release writing service makes old hat of the formatting, tone, insertions, and any other detail that you wish to meet for your release to be inked.

Software Project Failure Causes.


There are many failure of software projects development of which some are complete, while others are partial. These failures occur because not every project meets all their requirements. Some of these requirements are schedule, cost, resources, quality, or the objectives of the requirements. Statistics shows that the rate of failure of software project development is between 50% - 80%. The worse fact is that there are failures of software project development because of failure to recognize the application of good engineering principles to software projects development just as they are to the office building construction. Shared in this article are causes of failure of software projects development.

1. Estimations failure

Inability to estimate the cost, resources, and schedule necessary for software project development with acceptable accuracy is one of the most serious causes of software failure. Estimation failure can be because of lack of understanding of the software project development process and effects of the method used, cost estimated and schedule. Cost estimation is dependent on the project budget, effort to be put in the project, customer type and the size. Mostly cost estimations are done during the project lifecycle. This has different effects on the software project development. It leads to wrong estimation complete failure, and affect the good-will of the organization if the costs are not covered.

2. Project Planning & Scheduling

Project planning means forming work breakdown, and then allocating the responsibilities to the developers. Working backward from the project end date result in complete software projects development failure. It is impossible to efficiently complete a project from the planning stage to implementation stage. There has to be clear definition of roles and responsibilities allocations. Failure to apply this will bring about failure in the project.

Before the start of the project proper scheduling is required. Proper scheduling includes the team scheduling and the time scheduling.

3. Leadership & Software Management

A leader must have the ability to develop and retain human resources, ability to delegate, communication skills, cultural sensitivity, and ability to delegate.

4. Risk Management

Risk management if not managed timely and effectively is also an important factor towards the failure of project. There is always a need to take some necessary steps in the present to take any uncertainty in the future since the future cannot be predicted. Risk management means dealing with such before it turns to a crisis.

Risk can be of technical or non-technical nature and the project manager needs to be aware of both. Areas where risk can be have to be identified and also how its effect on the software project development.

Risk management consists of risk identification, Risk Analysis, Risk Prioritization, Risk Avoidance, Risk control. Risk management is a practical approach for reducing the uncertainty and possible damage related with a software development project.

How to Succeed in SEO Article Writing Platform


If you are a business operator SEO article writing is an obvious way to your business booming. However, writing SEO articles may be daunting because it becomes a daily task.

Now, anytime you settle to writing SEO articles that will appear on web pages, what you need is to understand search engine optimization .This is to say SEO articles must be written in a way that will make it easier for search engines to showcase your pages in the results lists which showcase when people conduct searches for particular information. The closer your pages showcase to the top, the more visible you will be to your potential consumers.

You are probably aware of the massive competition out there on the contemporary World Wide Web which is famous of late. Your web site will be amid the most of its kind so you should ensure the content it contains stands out so that people will find you. Article writing is one of the greatest ways to promote your website, your business, plus yourself. By sharing knowledge of your diligence, you are giving others with valuable information with potential consumers that will help them find you.

When writing SEO articles, the beginning step is to compile information you want to include. Think of what you need every article to communicate. What info do people need to know? Once you have compiled the info it is time to write the article. When you jumpstart this process, don’t forget the keywords people might use when searching for the information you are about to convey. Your SEO keywords should be dispersed all over the article in a way that reads naturally. You do not want your article to contain fluff or ineffective information.

The simplest way to insert keywords is to figure out how others will search. Every industry has particular "buzz" words that are commonly used and people are likely to use them when googling for information. When writing SEO articles, the keyword terms should flow and read without problem. Assess the popularity of the keywords you have picked. To do this, you will have to find out how many times they were used in Internet searches. There are free tools obtainable for obtaining this information as well as testing out the keywords you have selected. If you find that some of your keywords are not frequently injected in, you might want to consider taking others that will net you better results.

Go over your work. By reading your articles out loud or using text to speech software, you will be in a position to see and hear mistakes committed. Mostly the spelling and grammar checkers do not catch all errors so proofreading is a vital step. If you hate writing SEO articles, there are SEO article writing services that can write articles depending on your instructions.

Our SEO article writing service will facilitate your consumers find site when actively searching for the products and service you tender.